In the 1930’s, people were fascinated by technological advances. So it stands to reason that the motto of Chicago’s 1933 World’s Fair was “Science Finds, Industry Applies, Man Conforms”. Throughout the fair visitors could find exhibits that replicated scientific discoveries and the inventions resulting from them.
Chicago ran the fair on Lake Michigan.
It honored the first Chicago World’s fair in 1893 by constructing a “Rainbow City” – an ode to the World’s Columbian Exposition’s “White City”. The Rainbow City featured late Art Deco-style architecture.
The fair also featured questionable displays, like a hall of incubators with real babies inside them. They wanted to feature this new, life saving incubator technology, but did they really have to put live babies inside them?
The fair introduced a Homes of Tomorrow Exhibition that showed what homes of the future would look like. With a growing interest in domestic ease in the U.S., the exhibition was a hit. Some homes even featured helicopter pads. Many people bought plans for the houses and later used them to construct their own.
The fair saw so much success that it had a second opening from May 26 to October 31, 1934.
The fair was remembered way past its 1934 end date. The city added a fourth red star to its flag to remember the exposition.